Key Account Performance Manager – National

Key Account Performance Manager – National

*This is a remote position that requires you to work closely and collaboratively with a team.*

About Townsquare Ignite:

Founded in 2010, Townsquare Ignite products and solutions are a combination of our owned and operated digital properties, our proprietary digital programmatic advertising platform, and an in-house demand and data management platform collecting valuable proprietary first-party data, and is the fastest growing revenue and profit driver of Townsquare Media.

Our Competitive Advantage:

• First-Party Data Collection: As a large-scale digital content publisher, we collect valuable first-party data from our audience, minimizing reliance on third-party data sources.

• Proprietary Advertising Technology: Our proprietary, all-in-one 360* advertising platform centralizes reporting, operations, and creative in a single streamlined system.

• Impactful Integration: Our in-house, DSP-agnostic trade desk integrates with more than 10 leading DSPs, giving us access to all major advertising exchanges and mobile app inventory.

• Massive Reach: We have access to over 250 billion impressions per day.

• Targeted Solutions and Customer Service: We provide hyper-targeted advertising solutions and offer white glove customer service.

• Multi-Platform Delivery: Our campaigns are delivered across desktop, mobile, apps, connected TV, email, paid search, and social media platforms, utilizing display, video, and native executions.

• Creative Support: We have a full-service design and creative team to help clients craft the right message and develop powerful creative for their campaigns.

The Key Account Performance Manager – National Opportunity:

The Key Account Performance Manager for Townsquare Ignite’s National Team is a client-facing role focused on retention, growth, and strategic support for key national accounts across core verticals, including Home Services, Legal, and Quick Service Restaurants (QSR).

You will serve as the primary post-sale strategic partner for a portfolio of advertisers, developing a deep understanding of each client’s business, industry, goals, and competitive landscape. You’ll help drive outcomes by ensuring campaigns are strategically planned, managed, and optimized by our internal teams while providing clients with proactive insights and recommendations that support their broader business objectives.

Experience working with advertisers across Home Services, Legal, QSR, or other performance-driven verticals is valuable in understanding the unique customer journey, competitive dynamics, seasonality, and business challenges that influence campaign strategy and performance.

While this role does not directly manage campaigns within advertising platforms, you will serve as the quarterback of the client relationship—partnering with Campaign Managers, Search Strategists, Buyers, Interactive Strategists, and other internal experts to ensure proper setup, launch, optimization, and ongoing strategic alignment. A strong understanding of the capabilities and role of each digital medium within a full-funnel strategy is critical to success.

Success in this role is measured by client satisfaction, campaign performance, retention, new account growth, and revenue expansion.

Responsibilities:

Strategy & Client Partnership

• Serve as the primary post-sale client-facing contact, building strong relationships with key accounts to drive retention, satisfaction, and long-term growth.

• Develop a strong understanding of each client’s business model, vertical, competitive landscape, customer journey, and revenue objectives to inform digital strategy.

• Lead the strategic direction of client campaigns with a focus on business outcomes, performance, and revenue growth.

• Serve as a strategic resource across key National Team verticals, including Home Services, Legal, and QSR, adapting recommendations based on the unique dynamics and objectives of each category.

• Facilitate clear communication between clients and internal teams to maintain alignment on goals, deliverables, timelines, and performance expectations.

• Identify upsell and cross-sell opportunities that deliver additional value for clients and drive incremental investment.

• Conduct regular performance reviews, providing actionable insights and recommendations tied to business goals and KPIs.

• Act consistently in the best interest of the business and uphold high professional and ethical standards.

Campaign Pre-Launch

• Coordinate with Campaign Managers, Search Strategists, Buyers, and Interactive Strategists to ensure proper campaign setup and launch.

• Support strategy development based on client objectives, vertical-specific considerations, competitive landscape, target audiences, and market conditions.

• Ensure internal teams have a clear understanding of client objectives, audiences, KPIs, and broader business goals.

• Help translate the client’s business needs into a cohesive…